BTF — Before The Fame: An Independent Music Collective Backing Underground Artists
The independent music collective backing underground artists on the come-up. Back them before the world knows their name.
Pre-launch · LLC In Process
The independent music collective backing underground artists on the come-up. Back them before the world knows their name.
Underground artists have the talent but not the infrastructure. BTF is an independent music collective that gives them what a label won't — a platform, a 24/7 radio station, real promotion, and a team that backs them before the world knows their name.
Studio support, professional EPKs, radio rotation on BTF Radio 365, and real promotion across the BTF movement — built to take artists from unsigned to on the radar.
Hear unreleased music early, get exclusive drops, and follow artists from the very beginning — proof you were here before the fame.
Fans help decide who gets the spotlight through community votes, and the whole movement grows around the artists everyone believes in.
Local businesses and brands that support the movement. Want your business seen by the BTF community and heard on BTF Radio? Become a sponsor.
Founding Sponsor spots available now · Website placement live · Radio spots when we launch
24/7 underground music, artist features, DJ mixes, and the sound of the come-up — BTF Radio 365 is the heartbeat of the movement. And it's a real platform for artists and brands to get heard.
See the movement in motion — live shows, studio sessions, and visuals from every BTF artist.
BTF has officially teamed up with idunnnotv — professional media services bringing pro-level production to the movement and every BTF artist.
idunnnotv x BTF gives our artists access to professional media production — music videos, mic drops, reels, green screen and Unreal Engine video, live streaming, interviews, and studio rentals including a green screen room and podcast room. Your vision, their mission — pro footage and content to take the come-up to the next level.
Book idunnnotv → 401-201-1833Real radio, real impact. Exclusive mic drops and photo shoots shot by the shooter for Burna Brothers Entertainment, plus on-air interviews and rotation on BTF Radio 365 — content that builds your brand and airplay that gets you heard.
| Service | Details | Individual | Bundle |
|---|---|---|---|
| Mic Drop | Exclusive mic drop · shot by Shooter for Burna Brothers Entertainment | $400 | $300 |
| Photo Shoot | Multiple-look photoshoot · shot by Shooter for Burna Brothers Entertainment | $400 | $300 |
| On Air & Radio Rotation | Exclusive radio interview & airplay · broadcast on BTF Radio · interviewed by What's Up Boston | Available upon request | Included |
BTF doesn't launch on promises. The music already exists — and it's already moving.
Audius channels rolling out · The 30-track vault drops to the community first
Official BTF gear — hoodies, tees, snapbacks, and more. Every artist, one store. Designed for the people who back the movement before the fame.
New drops added all the time · Secure checkout
BTF is genre-agnostic and always scouting. If you've got the talent and the hunger — hip hop, R&B, pop, EDM, drill, whatever your lane is — the door is open. Every application is reviewed by itswho401 management, and spotlighted artists go to the community.
Submit Your Music →Stage name is fine · Takes 2 minutes · No fees, ever